REEbok digital campaign
BACKGROUND
As one of the most well-known brand in the world, Reebok has a variety of shoe that is always a classic. Throughout the 80’s – 90’s Reebok launch the timeless Club C, Classic Leather, & BB 4000 silhouette which is inspired from tennis, running, & basketball culture.
This collection then became the heritage of Reebok classic archive. Staying true to it’s design and also quality, making them an all-time iconic shoe. In 2023, Reebok Indonesia wants to increase awareness regarding the classic collection with their new campaign lign BETTER WORN.